• Costa Rica Quality Control lab – table set for coffee cupping

    Coffee Cupping Fundamentals: A Beginner-Friendly Guide to Tasting Coffee Like a Pro Getting your start in the world of specialty coffee can feel daunting. Everyone is using coffee jargon, there’s an endless stream of information, and then there are those strange rituals you’ve seen where people gather around a table of steaming cups with spoons at the ready. Maybe you’ve…

  • Ripe red coffee cherries in Uganda

    When it comes to the holiday season, people get laser-focused on gift-giving. What do you choose for someone whose heart beats to the rhythm of a coffee grinder or for your friends and family that would never wake up if not for our favorite beverage? First and foremost, the gift of choice is going to be high-quality coffee beans. Coffee…

  • Cafe storefront window with cursive 'coffee' text and reflections of people and buildings outside; blue panel with a white crest to the right.

    In 2026, the intersection of sports and coffee has reached an all-time fever pitch. What started in the NBA bubble with Jimmy Butler's Bigface Coffee, has turned into a global enterprise of athletes diversifying their interests and launching their own coffee brands. Every day there is more content from athletes such as Marina Mabrey of the Toronto Tempo posting coffee…

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  • The GO Team at Coffee EXPO Houston 2025

    The year 2025 will go down in most people’s books as the year coffee prices went through the roof. From port strikes to tariffs to dwindling stocks, much of the coffee industry is walking away from this year bruised and hoping for a brighter 2026. Yet, amidst all the unfavorable headlines, incredible coffees still made their way to our cupping…

  • Coffee Roast Profile chart showing Rate or Rise, Exhaust Temperature, Peak Rate of Rise, Bean Temperature and additional roasting metrics

    Profiles in Coffee Roasting In the past couple years, we have dedicated much attention on our blog on several heady topics such as green coffee, coffee roasting, and even the gear surrounding all of the different facets of the industry.  In an effort to get more granular, this article will take a deeper look at the art of roast profiles.…

  • Denver Colorado skyline at dusk

    Perched a mile above sea level, Denver, Colorado, is often celebrated for its breathtaking landscapes—and its equally breathtaking elevation. But beyond the hiking trails and ski slopes lies a thriving urban culture, fueled by a 20% population surge since 2010. That growth has transformed Denver into a dynamic hub of art, food, and, yes—exceptional coffee. Why Denver Coffee Stands Out…

  • Working in a coffee shop with a latte art and tattooed arms.

    If you walk into a coffee shop in 2025, you’ll likely see a constellation of glowing screens between cappuccinos and croissants. Laptops feel as essential to café culture as baristas - yet owners and guests are asking a pointed question: Should coffee shops go laptop free? From “Cagongjok” to Coffee Campers In South Korea, the phenomenon for decamping to a…

  • A typical day at Peaceful Valley Coffee is low-key, but filled with joy and purpose. Bryn Garrehy, Peaceful Valley Coffee's Founder and Roaster, is often processing several orders, roasting coffee and delivering coffee across Spokane, Washington. "I cup three times a week and brew constantly," says Bryn. "When I’m not roasting, I’m planning—more wholesale, pop-ups, admin work. As a solo…

  • Coffee bags and shipping containers in coffee warehouse in Indonesia

    Shortly after tariffs first landed in early April 2025 with “Liberation Day,” most imports were given a 10% rate. That alone was disruptive—this was the first time in recent memory that U.S. coffee imports were hit with tariffs. The shock was immediate, the questions were many, and the impact was felt across the specialty coffee supply chain. Four months later,…

  • Coffee plants in Perez Zeledon, Costa Rica

    In recent years, consumer demand for more sustainable coffee and traceability has sky-rocketed. People look to certified coffees for sustainability and ethical practices in farming and in business. For coffee drinkers, certified coffees have gone from a niche preference to a defining market force. Today’s coffee drinkers—especially younger and more values-conscious consumers—are looking beyond origin and roast level. They’re paying…

  • Manual coffee grinder in foreground with mug of fresh coffee

    For many, coffee is a daily ritual. For those in the business, it's a volatile global commodity—and in 2025, it’s proving more unpredictable than ever. Prices are swinging, trade policies are shifting, and supply chains are once again under pressure. After months of relative calm, the coffee market is showing signs of stress that could ripple through every level of…

  • Milestone Coffee Roasting bags

    Roaster Profile: Milestone Coffee Roasting & Café Location: Montrose, Pennsylvania Founder and Roast Master: Matt Ford GO Customer Since 2023 From humble beginnings to a bustling café in the heart of Montrose, Pennsylvania, Milestone Coffee Roasting & Café is rooted in passion, persistence, and a powerful metaphor: chasing milestones. Tatyana and Matthew Ford with Milestone Coffee Roasting bag Matt Ford…

  • Cupping coffee

    What is decaf coffee? Simply put, decaffeinated coffee is coffee that has had most of its caffeine removed. For many, caffeine is the main reason they drink coffee—but for others, it can cause jitters, disrupt sleep, or trigger other sensitivities. That’s where decaf coffee comes in. While your typical 8oz cup of coffee contains anywhere from 50 to 160 milligrams…