Volcafe Way Report – Making Coffee Producers Profitable

The Volcafe Way is the global farm sustainability arm of Volcafe (Genuine Origin’s parent company). With hundreds of field technicians worldwide, Volcafe Way is helping thousands of farmers improve their production and move toward sustainable profitability.

In this webinar, Genuine Origin takes an in depth look at the history of Volcafe Way and the results in Volcafe Way’s 2019 Annual Report. During this session Carlos Ortiz, Volcafe Way’s Global Manager, discusses the successful expansion of the Volcafe Way and the strategies and tactics employed in helping farmers achieve sustainable profitability.

Download the Volcafe Way History and Volcafe Way 2019 Report Slide Deck